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The True Value of Content Creation

The True Value of Content Creation

The goal for most business owners is to have more visitors go to their website and Content Creation can help with that objective. Business owners can become distracted from the main purpose of their website — which is to acquire more customers! Being bombarded on a daily basis with all of the social media and various other tools that appear in the market place makes it virtually IMPOSSIBLE for the business owner to keep up with these constant changes and run their core business at the same time.

  1. ENGAGEMENT: If you attach a good call to action to your content, you increase the likelihood of engagement.
  2. PRESENCE: Search engines are driven by content. If you do not have thousands of dollars to pay for traffic, then up-dated fresh content is another way to build your presence on the web.

CEO of West Bay Media Group

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